The Winners Fab Grab with iHeartRadio was managed by our Vancouver promotional staff. The in-store radio remote was on Sat, Aug. 12 & 19 . The event was for Winners Promotion in assoc. with Bell Media & iHeart Radio.
Virgin Radio hosed a live remote at two WINNERS locations to award 150 pairs of tickets to iHeartRadio Beach Ball along with WINNERS gift certificates. Onsite, our promotional staff managed set-up, contest entry and operation of the Fab Grab machine. Listeners were encouraged to bring an item they have purchased at WINNERS with the tag still on and their receipt during the remote (1-5pm) for their chance to win.
Vancouver Promotional Staff Operate Fab Grab Machine
Upon entering the Fab Grab machine, participants had 15 seconds to “grab” at prize certificates contained within the machine with blowing air. At the end of 15 seconds, the participant must reveal their certificate.
What type of prize certificates are we talking about?
- 20 x pairs of iHeartRadio Beach Ball VIP tickets
- 130 x pairs of iHeartRadio Beach Ball General Admission tickets
- 2 x $250 WINNERS gift cards
- 6 x $100 WINNERS gift cards
Sounds like some pretty amazing prizes, doesn’t it? If you haven’t heard of iHeartRadio Beach Ball, it’s the biggest party of the summer. Featuring performances by Shawn Hook, Lorde, Liam Payne, and more. You don’t want to miss this event!
Below are a few testimonials from Fab Grab participants:
- “Wow – I can’t believe I won $250!”
- “Oh my gosh! That was harder than it looks! I’m so glad I caught some tickets!”
- “So fun! I really wanted the concert tickets! Yay!”
Following the event, our staff assisted with the activation at iHeartRadio Beach Ball. What’s next? Look our for our Winners team in Toronto for the iHeartRadio Jingle Ball!