Toronto Star is the presenting partner for Canada’s largest automotive event. Tigris was contracted by Toronto Star to provide CIAS Promo Models Feb. 17-26. Toronto Star specifically has two programs onsite: VIP night & Greeters. A unique team of promotional models were selected by Toronto Star to assist with each event.
What is VIP night? VIP night is held on Thurs., Feb. 16th from 9PM-12AM. Entertainment including Jess Moskaluke and Mariana´s Trench began at 8:30PM. Our promotional models wore black cocktail dresses, paired with black heels. Their main duty was to hand out Auto Show Daily newspapers to guests leaving the show. Onsite, we had 8 gorgeous promotional models to execute this program.
In addition to VIP night, the Greeter Program will run each day from 10AM-8:30PM. Stationed throughout they building, the greeters were to engage with patrons as they enter the show floors. In addition, they were to answer any inquiries guests may have.
CIAS Promo Models Add Elegance & Class
While their roles may seem simple, they do not go unnoticed. Because the building is so large, it’s important for our greeters to be stationed throughout the building. The last thing you want is a confused, annoyed guest!
Because the CIAS only happens once a year, be sure you don’t miss out on this unique event. If you’re looking for a way to enhance your booth, contact Tigris today. We create, plan and staff memorable experience. As a result, consumers will be talking about your booth for weeks to come!