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Johnsonville Event Sponsorship for Father’s Day BBQ in B.C.

Father’s Day – What a Perfect Opportunity for an Event Sponsorship!

The summer opens up an entire array of possibilities from outdoor festivals and picnics to concerts and BBQ’s – all perfect settings for event sponsorship. By mid-June, chances are most people have already indulged in the latter –  the infamous BBQ! But what is a BBQ without it’s essential dishes; a sumptuous starter salad and of course, a delectable selection of hot dogs?

Tigris was proud to partner up with Food by Design and food brokerage, Westrow to plan and execute an event sponsorship to commemorate Father’s Day! Since the man of the household and barbequing are so often synonymous, this was an excellent opportunity to target Dad’s and their families at a Price Smart Foods store in Coquitlam B.C. on Jun. 16.

Event Sponsorship Everyone Can Appreciate

Johnsonville and Reser’s were a perfect pairing that had everyone in line licking their lips. The Tigris team arrived onsite at 9:30am to set up a tent, tables, bbq and just about anything you could imagine needed to cook lunch for a few hundred people.

On the menu? Johnsonville’s smoked brats & cheddar brats along with Reser’s Potato Salad and Pasta Salad. Price-Mart also provided freshly baked hot dog buns, an amazing added touch to an already delicious assortment of items. The generous event sponsorship resulted in the distribution of 360 brats given to some very happy customers along with 14 containers of salads.

Following the lunchtime and afternoon rush, the Tigris team tore down the display at 5pm, cleaned and packed up on schedule for 6pm sharp.

The grocery store manager had this to say: “Thank-you for everything, the event was a great success. The group you booked did a first class job from start to finish, high energy hard working, clean cut, very professional. They did a great job promoting the brand & I can’t say enough good things about them.” Yay for a job well done!!!

For more information on executing an event sponsorship and brand ambassadors for your brand, give us a call at 416.283.9119. Available at top locations including, but not limited to Calgary, AB | Toronto, ON | Vancouver. BC.


Serena Holmes
Serena Holmes
Serena Holmes (formerly Schwab) is the President & CEO of Tigris Incorporated. She is a Broadcast Journalism graduate from Ryerson University. She began working in events in 2000 and started with Tigris as an events staff in 2004, was promoted to management and later accepted partnership. Serena took over operations of the company in 2008. Since that time the roster has tripled and the company continues to grow at a healthy pace. Some keynote clients include Rogers, Motorola, GTAA, CHIN Radio, Appleton Rum and many others. Google PLus Profile:

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