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January 10, 2015

A Year in Review, and What’s Next for Tigris in 2015!

We’ve already opened the bag of treats and spilled the details regarding one of our newest clients, Petcurean, and the integrity staffing we have secured for their 2015 events. But before we share more of our upcoming promotions, we’d like to take a moment to look at Tigris’ amazing year in review.

In 2014, our 10th milestone year in business, Tigris worked with over 115 different clients and executed multiple events for several of these clients. We received just shy of a quote a day (new clients and old) and expanded the amount of full-time employees in our Toronto head office.

Our CEO Serena Schwab had an exciting year, featured as Notable’s Young Professional of the day on Jun. 4, was featured in a full page article in the Financial Post section of the National Post in July, was nominated as a finalist for a Notable Award for Marketing and Advertising AND won an impressive achievement award at the Ultimate Wealth Weekend Dec. 5-7 for doubling company sales from 2013 to 2014.

Further, our company has accumulated a huge tribe on social media. To date, we have 31,500 Twitter followers, 42,500 Facebook followers, and 10,900 Instagram followers – not to mention those we have on Linked In, Google+ and other channels. We take our social media seriously, and these numbers continue to grow! Speakers of numbers, our rosters of temporary staff also continue to grow exponentially all over Canada in cities such as Edmonton, Vancouver, Calgary and Toronto. We are extremely proud of our growing team and look forward to working with them throughout the new year.

A Few Favourite Promotions & Events From The Tigris Head Office In 2014 – A Year In Review

When asked about one of her favourite promotion or event in 2014, Serena Schwab (CEO) recalled our longest running promotion held that year – The 2014 Mud Tour for CGC.

“One of the highlights of this year was planning the Mud Tour for CGC. Over the past 10 years, Tigris has never worked in the construction industry so this was a first for us. While every event is different, it’s truly the people you work with that make all the difference – and in this case, we absolutely hit it off with our CGC clients. They are such a great group of people (our first meeting was a 5 hour lunch at Harbour 60 so you can imagine how amazing that was!?!). This was our first experience branding trucks and sending staff cross-country for such an extended period of time but we’re proud to say that the program was extremely successful and we look forward to working with them again in 2015.”

One of the newest additions to the head office, Allison Fernandes (National Account Manager) recalled her first event with Tigris as her most memorable – the Canadian Tire NASCAR Camping World Truck Series in Bowmanville.

“This was my first time working an activation with Tigris staff, and with a large number of them no less (25 to be exact!). I got to see the really amazing team work and enthusiasm that each person brought to the table. I was really proud that the event went off without a hitch, and that everyone was more than happy to pitch in and were adaptive in taking on any task that came about. Tigris staff rock! It was a great event that I will always fondly remember.”

We’re seeing a trend here… it’s all about the people you work with, from the clients to the events staff who truly make any experience a memorable one. We have no doubt that the relationships we have built in 2014 and in years previous will continue into 2015 to create even more exciting events and promotions. Actually, we already have several events lined up!

Now That You’ve Seen A Tigris Year In Review, Let’s Take A Look At What’s Coming Up In 2015

We’ve already completed over 45 quotes for new events this year and 10 confirmed bookings for this month alone. These events include trade shows, samplings, a TSN Curling event, and a Pet Expo! For the 12th consecutive year, we will be getting starting on recruiting and event planning for Miss & Mr. CHIN at the 49th Annual CHIN Picnic Jun.28-Jul.1. While this production is months away, we will begin planning late January/early February, seeing as it is the worlds largest free multicultural picnic! In the midst of preparing and executing all these events, the head office will be moving into a bigger space at the end of February. This small business just continues to grow, and we’d love for you to be a part of it!

Thanks 2014.. we’re happy to wrap-up another successful year. Do you want to be a part of our year this 2015? If you are looking to work at our events as a promotional model or brand ambassador, click here. If you are interested in our events services, contact us today at 416.283.9119 for a free quote. We plan, execute and staff events and experiential marketing programs all across Canada! Let’s take on 2015 – together!

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