2009 02 to 09 Peroni Promotional Models Support National Launch

2009 03 10 to 11 Tigris Brand Ambassadors Sample Sun-Rype Goodness at Grocery Showcase West
May 7, 2013
2009 02 22 to 03 01 Tigris Sales Staff Host the Rogers Booth at the National Home Show
May 7, 2013

Tigris was hired by Speed Promotions to source a team of  promotional models in both Toronto and Vancouver to support the launch of the Italian beer, Peroni. The Tigris team was required to be exotic and European to align with the brand image while communicating key messaging on the premium lager. Although the program was supposed to run from Sept-Oct 2008 only, it was extended until September 2009. In total more than  5,000 full bottles of beer were distributed during the promotion