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An Exciting Experiential Marketing Activation for Flight Centre

Do you need a hand or shoulder massage to whisk away winter blues? Better yet, do you need a beach vacation? Flight Centre is hosting a ‘Better Beach’ Pop-Up Event at Toronto Eaton Centre February 14-16. Our team is supporting the multi-sensory, experiential marketing activation with our top Toronto brand ambassadors.

This interactive experiential marketing activation promotes awareness about Flight Centre’s Better Beach product line, educates consumers about why they deserve better and how Better Beach can deliver on that. We all deserve better, would’t you agree?

Exclusive and expertly-curated, Better Beach translates to Better Travel, Better Service, Better Inclusions, Better Peace of Mind and A Better World.
Featuring superior properties across Hawaii, Mexico, the Dominican Republic, Thailand and Bali, the collection is enhanced by Flight Centre’s premium high-touch service and planning.

Flight Centre has over 100 retail shops in Canada. Their global network enables them to deliver competitive flights, holidays, accommodations, tours, cruises and more. Therefore, they are your go-to for all things vacation! We can already picture ourselves sipping a strawberry daiquiri on the beach ๐Ÿ™‚

Escape Winter with Flight Centre’s Better Beach Experiential Marketing Activation

So, why should you make your way to Toronto Eaton Centre to check out the Flight Centre Better Beach activation? To start, you’ll be able to spot our brand ambassadors, a character dressed like a pilot and massage staff elevating the experience. Our brand ambassadors are greeting consumers as they enter the space, informing guests of contest prizing and discount offerings. You’ll spot our pilot, greeting guests and letting people now about the complimentary hand and shoulder massages!

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Most importantly, who can resist a good contest? Win a grand prize Better Beach holiday for two sponsored by UNICO 20ยบ87ยบ. This trip includes 5 nights at the luxurious, adult-only UNICO 20ยบ87ยบ in the Riviera Maya, round-trip airfare for two to Cancun, VIP airport transfers and an excursion from OLYMPUS TOURS! Be sure to enter the contest when visiting the experiential marketing activation.

In addition to participating in the contest, enjoy a relaxing hand or shoulder massage. Treat yourself and escape from this wintersโ€™ cold and snow!

Are you looking to execute an experiential marketing activation? Contact Tigris today to learn more about our turnkey event planning and staffing services, available nationwide across Canada.

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Serena Holmes
Serena Holmes
Serena Holmes (formerly Schwab) is the President & CEO of Tigris Incorporated. She is a Broadcast Journalism graduate from Ryerson University. She began working in events in 2000 and started with Tigris as an events staff in 2004, was promoted to management and later accepted partnership. Serena took over operations of the company in 2008. Since that time the roster has tripled and the company continues to grow at a healthy pace. Some keynote clients include Rogers, Motorola, GTAA, CHIN Radio, Appleton Rum and many others. Google PLus Profile:

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