We can’t get enough of Taste of Nature Bars! Tigris supplied a team of brand ambassadors on Sat., Oct 18th from 8-2 pm at Evergreen Brickworks in Toronto for an outdoor promotion. Evergreen is a national environmental charity that makes cities more livable. Our mission is to inspire and enable action to green cities. Open year-round, Evergreen Brick Works (EBW) is a community environmental centre that inspires and equips visitors to live, work and play more sustainably.
Our fresh faced events staff were wore branded t-shirts and jackets for this outdoor promotion and turnkey the event by managing set up, tear down and supplies. Our events staff communicated the differentiating factors of the bars – organic, gluten free, non-GMO and great taste. The brand ambassadors sampled over 100 bars per hour, engaged with consumers and had them “vote” for their favourite Taste of Nature bar on an iPad. For those for left their email and gave our staff permission for Taste of Nature to contact them in the future, they were given a special ‘premium’. The premium was a small box that contained a pod, which will grow into a basil plant. The basil plant was chosen to represent the brands work with Evergreen, supporting urban agriculture and reiterates the brands connection to being real – from the food in their bars to their beliefs.
Haven’t tried a Taste of Nature bar yet? You can buy single bars or variety packs at local grocery stores and natural food stores such as Loblaws, Whole Foods Market and Costco.