Tigris was contacted by S-Media to provide two promotional models to assist with an outdoor winter promotion at the Audi FIS Ski Cross World Cup Nakiska Finals on Saturday, December 6th in Alberta! Our ski-bunnies were bundled up in winter gear from hats to snow pants.
S-Media created an on-hill activation where on-top of a huge snow mound, the World Cup Start Gate was placed. Our promotional models encouraged guests to see what it would be like to push out of a World Cup Start Gate! Along with this fun activation, our staff handed out branded hand warmers and encouraged guests to participate in a contest to win a fancy pair of skis. Guests took photos in the World Cup Start Gate with the promotional models and shared their photos on social media with the tag #RacerReady.
We love winter promotions! We constantly remind our clients that activations do not need to remain indoors throughout the winter, as long as the events staff are properly prepared with warm gear. Thinking of executing an outdoor winter promotion? Contact Tigris today at 647-286-9392 🙂