Energetic events staff are a necessity when representing a client at a trade show, especially one with a 3 day duration and over 450 exhibits! Tigris supplied a team of energetic events staff to host a booth for Taste of Nature and the National Women’s Show from Nov. 7th – 9th. Taste of Nature is a client we have worked with multiple times, including Fresh Wednesdays, Taste of Toronto, Farmers Markets and street samplings. We are a fan of their organic, gluten free, non-GMO, great tasting fruit and nut bars, and knew guests at the trade show would be too!
Our brand ambassadors were responsible for engaging with guests, sampling bars, and have consumers participate in a fun survey. On iPads, our brand ambassadors asked consumers to “vote” for their favorite flavour bar. If guests left their e-mail address with our brand ambassadors, they were given a small box that contains a pod that will grow into a basil or tomato plant, a symbol of Taste of Nature’s work with Evergreen – supporting urban agriculture.
Consumers were also encouraged to take photos and share these images on social media with #RealTastsGood. With over 10 fruit and nut bars, you’re bound to find one, or several that you enjoy! Our energetic events staff gave out over 20,000 samples throughout the weekend!