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From Contemplation to Conclusion, What to Look for When Considering Custom Staffing Solutions

Finding The Right Custom Staffing Agency For Your Brand…

Many businesses turn to custom staffing agencies for their brand integration programs and events.  Why? Simple. Turning to custom staffing has the ability to drive consumer demand for a product, service, brand or concept by directly interacting with potential and existing consumers.

You may be sitting there thinking that this form of marketing touches fewer consumers in comparison to print, radio or television which is true, but these traditional forms of advertising also have less of an impact. To build interest, trust and long-term loyalty, nothing beats a face to face engagement, leaving  a longer lasting impression that will positively impact your bottom line and improve your ROI!

In a sea of  competition, it can be a struggle for clients to know which custom staffing agency they should use and what makes each different from the next.

At Tigris, we understand the importance of  your brand and that you want it represented at its best! So how do you determine who is the best? We believe that the more you know about an agency’s internal operations, the closer you’ll be to finding custom staffing solutions that adhere to your brand principles.

Transparency is the key to success. This being said, as a leading event staffing agency, Tigris is completely upfront about the fact that we’re not the biggest staffing agency in the business. Not by far. We do however, strive to be the best, by focusing on finding, hiring and managing the best people possible. Our recruitment process is second to none and is further supported by a strong management team, local market connections and superior client relations.

Only Top Notch Custom Staffing & Experiential Marketing Services From Tigris!

With a commitment to excellence, we pride ourselves on our ability to retain and manage all of our staff directly.

  • STAFFING: It is important to know how an agency acquires their roster of custom staffing. Why? Because the promotional models, brand ambassadors or special events staff you book are essentially walking and talking advertisements for your brand. With Tigris, you can have the peace of mind that we meet every person we hire directly with a formal interview – in all of the major marketing coast to coast. We strive to build a relationship with them from the very first day – we get involved and encourage our staff to reach their highest potential through incentive programs and great opportunities for growth.
  • HEAD OFFICE MANAGEMENT: How well do you know management? Next to your own team, they will be working closest to your brand plans so it’s crucial to know how much experience they have and how consistent their workload is. Do internal head office representatives have more than just a degree under their belt? Do they have the experience to understand the industry, respond with crisis management skills and provide solutions? Be careful who you open your doors to because inexperience can be damaging. At Tigris, not only are our staff educated, but all have been promoted from within after demonstrating the skills required to advance to their position within head office.
  • LOCAL MARKET CONNECTIONS: Are you aware of your agency’s industry partners? You should be well informed because their partners are yours as well. Every connection circles back to your brand and if they aren’t on point your brand won’t be either. You also want to ensure there are no conflicts of interest for your brand or your business. Last year Tigris partnered with Midfield Interactive, an agency specializing in creative and digital so we could enhance our offerings to better serve clients. As a result, we are  better armed with the tools needed to drive consumer engagement and maximize revenue potential for the brands we work with regularly.
  • CLIENT RELATIONS & SUCCESS: Does the custom staffing agency you’re considering have a history of low turn over staff and loyal, long-term clients? This alone will speak volumes to their business. Tigris has been in business since 2004 and we still have staff and clients who have supported us the entire way through! It’s easy to find staff and clients; it’s not as easy to keep them, and keep them happy over a long period of time so this is a testament to how good their work is.

For more information on our custom staffing and experiential marketing services please give us a call at 416-283-9119. We would love to show you why our agency is a premier choice for big brands, business, PR/advertising firms, marketers and advertisers! Tigris custom staffing solutions are available at top marketing, including but not limited to Calgary AB | Vancouver BC | Toronto ON.


Serena Holmes
Serena Holmes
Serena Holmes (formerly Schwab) is the President & CEO of Tigris Incorporated. She is a Broadcast Journalism graduate from Ryerson University. She began working in events in 2000 and started with Tigris as an events staff in 2004, was promoted to management and later accepted partnership. Serena took over operations of the company in 2008. Since that time the roster has tripled and the company continues to grow at a healthy pace. Some keynote clients include Rogers, Motorola, GTAA, CHIN Radio, Appleton Rum and many others. Google PLus Profile:

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