Tigris booked a team of 12 sales staff to host the Rogers booth at the CNE and facilitate onsite sales. The sales staff were trained on Motorola phones including the V551, the V3 RAZR and the V220, as well as the specials being offered by Rogers Wireless. The team was responsible for distributing flyers to potential customers, explaining the benefits of the promotion and introducing potential customers to Rogers sales associates. Tigris sales staff were also responsible for keeping potential customers occupied if there were no available sales associates available to answer his/her questions or to sign them up right away. This promotion resulted in more than 1000 sales throughout 18 day event marketing sales campaign.