This charitable promotion began in 2015 and has continued into 2016. On Jan. 8th & 9th our brand ambassadors visited local hockey arenas in Calgary and Lethbridge on behalf of ATB Financial, in association with REC Media. It was their duty to engage with parents and workers in the hockey arena to learn more about why hockey is so close to their hearts.
Our brand ambassadors gave out several promotional items including blankets and hot chocolate, as well as special gift cards to those with a heartfelt story related to hockey.
Below are a few participant testimonials:
• “Thank you ATB, I’m going to open an account with you next week!”
• “My parents could never afford to put me through hockey and now I put all my money into giving my son what I never had. I’ve been volunteering in the hockey community for years. Thank you ATB I really appreciate this $100!”
• “I think it is amazing how actively involved ATB is in the hockey community.”
This charitable promotion was a success and our brand ambassadors felt thankful to be part of such a worthwhile promotion. This promotion will continue throughout Alberta until February 27th!
Are you looking to use brand ambassadors to enhance your promotion and accurately represent your brand? Tigris operates in over 15 markets across Canada including Toronto, Calgary, Vancouver and Ottawa. Send an e-mail to [email protected] or give us a call at 647-286-9392 .