Tigris put together a team of young, energetic brand ambassadors were booked to execute a free “Kick to Win” game at the CNE. The goal of this program was to reinforce a strong brand experience with the public, in addition to facilitating on-site wireless and cable sales. Tigris’ on-site events staff interacted with thousands of guests during 18 days which resulted in more than 15 000 soccer ball giveaways, 25 000 sticker tattoo giveaways, and facilitating with 500 on site sales activations.