When the Presidents slogan is “We eat, drink and sleep beer”, we figured we could get behind a company like that! As a fellow small business with a lot of passion, Tigris is pleased to announce our beer sampling Vancouver initiatives with Original 16.
GWB provided Tigris with a list of 25 stores to target throughout January 13-28. The samplings were only to occur on Fridays and Saturdays, which are known for high traffic within the selected stores. We reached out to our qualified brand ambassadors and created a team of certified individuals to rotate product samplings each weekend.
Beer Sampling Vancouver Attracts New Consumers and Great Results!
It’s not enough to simply track sales. You need to know everything you can about the people purchasing your product. Our team observes and tracks down various facts about each person that samples the product. This includes gender, age and weather conditions. In addition, our team asks each sampler for feedback. They ask them about the branding, taste and price. All of this informative is documented into a detailed report for the client after each product promotion.
Below are a few consumer testimonials:
- “It’s very refreshing, not too hoppy or malty.”
- “I’ve been looking for something new and delicious and I think I’ve finally found it.”
- “They are both lighter in taste that I expected, especially the pale ale, it’s almost like a lager.”
Execute an Effective Product Promotion
Gain exposure, increase sales and collect valuable information with a sampling program. Tigris operates in over 15 markets across Canada including Toronto, Calgary, Ottawa and Vancouver. Contact us today for a free quote on our experiential staffing services.
