Tigris booked and scheduled a team of sales staff in Toronto and Montreal for a sales-assist promotion for Rogers. The sales staff were trained on the features of the cell phone being promoted at the stores, as well as the price points associated with the sale.
The sales staff were responsible for demonstrating the functions of a cell phone, distributing flyers to potential customers and introducing them to Rogers’ representatives. The proactive sales initiatives executed by the Tigris team resulted in triple the volume of sales throughout the 2 month program.