2013 08 17 to 08 18 Event Marketing for Viagra at the Montreal Pride Parade

2013 08 22 to 08 25 Buskerfest Events Staff Connect with Shoppers!
September 25, 2013
2013 08 08 to 08 11 Field Market Researchers Conduct Study of Toronto Pearson’s Link Train
August 15, 2013

Tigris Personnel was excited to execute the 3rd and final series of event marketing campaigns for Viagra at the Montreal Pride Parade Aug. 17-18 weekend. The program kicked off with a photo activation Saturday afternoon where the event staff engaged the public to take photos with a larger than life sized Viagra tablet. The weekend concluded with over 20 Tigris brand ambassadors and an event manager walking in the parade Sunday. Aside from the photos and parade, the events staff also distributed arm bands and tattoos to excited parade go-ers. This program was planned in association with BBF Promo and our regional account manager from Montreal.