The 106 Toronto OneWalk to conquer cancer was on September 10th at Toronto’s Nathan Philips Square. The OneWalk unites a powerful community of cancer survivors and their supporters who fundraise and train in preparation to participate each year. Beginning the day with an inspiring Opening Rally at Nathan Phillips Square, walkers march 25km through Toronto’s historic and cultural city.
Tigris was contacted by 6 Degrees Communication, in association with Royale, to provide one mascot for the event. Because Royale is a proud partner of the event, they wanted a fun, light presence onsite. Our experienced brand ambassador acted as the Royale mascot, inspiring walkers as they marched 25km throughout the day.
What does it take to be a Royale mascot? You’ve got to be friendly, outgoing, and embrace the Royale brand. As you can see by the photos above, our brand ambassador embraced the role and increased brand awareness while engaging with walkers.
Royale Mascot Excites Walkers
Who knew being a mascot could be so much fun? The Royale Kitten danced with walkers, posed for pictures and hyped up the crowd. Seems like the mascot got in a workout as well as the walkers!
Tigris operates nationwide across Canada with experienced mascots and handlers in each city. In addition to mascots, Tigris has over 2,000 brand ambassadors on our growing roster. Most noteworthy, this includes promotional models, sales staff and market researchers. Contact Tigris today for a free quote on our event staffing services.