Whether you’ve been running marathons for years or working up to your first, Toronto has many marathons to participate in. Voltaren, in association with 6 Degrees, created a Canadian Experiential Activation across Canada. The final activation was Oct. 22 at the Scotiabank Toronto Waterfront Marathon.
Tigris provided a team of 5 athletic staff who understand the sport of running to help with an activation. Onsite, the team was to communicate key product messaging for Voltaren Emulgel. In addition, they were to reinforce its benefits via patron engagement.
The Canadian Experiential Activation was to excite marathon runners about this line of products through an interactive, informative and memorable activation. The team gave out samples of the product, coupons and product brochures while encouraging runners to participate and stretch in the Recovery Accelerator.
Create a Canadian Experiential Activation to Impress Consumers
Tigris plans, creates and staffs experiential events nationwide across Canada. Contact Tigris today for a free quote on our experiential services. Because we have over 2,000 events staff on our roster, we will have the right brand ambassadors for your event!